Keep it to 90 minutes maximum. A shorter, concentrated window forces buyers to arrive within the same timeframe, maximizing overlap and visible competition. A three-hour window spreads attendees too thin - you end up with isolated groups seeing the apartment alone, which eliminates the social proof dynamic entirely. Tight timing is a feature, not a limitation.
⚠️ UNVERIFIED: No T1/T2 source located as of 2026-08-01.
From the seller playbook: Showing Density Optimization
This is general information, not legal, tax or accounting advice. Every situation is different. Talk to a licensed attorney, accountant or tax professional before you act.
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